"Standing Desk is OVER" l Pitch.tech EP 01

Humble Works Pitch Summary

Key Concepts:

• Remote work productivity
• Movement-based solutions
• Employee well-being
• AI-powered management
• Data-driven insights
• Behavioral change
• Humble Works Suite (standing desk, workstation, Rochester, Humble Works app)
• Manager report
• Environment scan
• ROI (Return on Investment)
• Market penetration
• Adoption rate

Problem Statement

• 1.3 billion information workers globally are working remotely, often hunched over laptops.
• Focus on 145 million remote employees in the UK, EU, and US.
• 88% of managers believe remote teams are not as productive as they could be.
• This problem costs the world around a trillion pounds.

Proposed Solution: The Humble Works Ecosystem

• An adaptive, sustainable ecosystem designed to promote movement during the workday.
• Aims to unlock 17% more productivity and reduce sick days by 25%.
• The Humble Works Suite includes:
  • Standing desk
  • Workstation
  • Rochester
  • Humble Works app to track movement.

Proof of Concept and Data Collection

• The Humble Works app captures and measures productivity improvements.
• The goal is to create anonymized reports for managers, highlighting work gaps.
• Future plans include an AI manager to supplement or replace human managers, using an AI dashboard.

Revenue Model

• Year 1: £119 per employee for the full Humble Works Suite.
• Year 2: Manager report providing granular data and real-time feedback.
• Year 3: App, manager dashboard, and environment scan (using the laptop camera).
• Long-term plan to integrate with the insurance industry, leveraging data to identify health preventative indicators.

Cost Savings

• Projected savings for employers:
  • Year 1: £1,400 per employee
  • Year 2: £1,680 per employee
  • Year 3: £2,600 per employee
• Savings are attributed to reduced health insurance costs, increased productivity, and fewer sick days.
• Currently, companies spend around £750 per employee on health insurance.

Past Performance and Future Goals

• Generated £1 million in sales at the end of 2023 from standing desks alone.
• Pivoted to focus on movement as the primary solution.
• Year 1 Goal (with £2 million investment): Build the AI manager dashboard, providing a breakdown of optimal work habits.
• Year 2 Goal: Develop the environment scan feature.
• Aims for a 5x valuation increase in the next funding round based on movement data.

Addressing Investor Concerns

• Behavioral Change: Acknowledges that simply providing standing desks isn't enough; the focus is on creating behavioral change through benchmarking and gamification using the Humble Works app.
• ROI Timeline: Proposes a 25% rollout within companies to identify early adopters and resistant teams.
• Baseline Measurement: The app establishes a three-week baseline before introducing the Humble Works Suite.
• Productivity Spike: Aims to demonstrate a productivity spike (up to 17%) within three months of implementing the Humble Works Suite.
• Data Collection Status: Currently in the process of market penetration and adoption to gather data.

Key Arguments and Perspectives

• Movement is Key: Standing alone is not the solution; movement is crucial for improving productivity and well-being.
• Data-Driven Approach: The Humble Works app provides data-driven insights to optimize work habits and inform management decisions.
• Homogeneous Work Environment: Aims to create a standardized work environment, similar to a well-designed office space.

Notable Quotes

• "Standing isn't the answer to go from sitting to just standing... it's not solving the problem which is why we pivoted in 2023 towards movement."
• "Collecting data will be enough to get 5x the price that's to me like feels like a really different business where it's like okay let's spy on the SP spy on the employees like make sure that they're kind of like being productive and working"

Technical Terms and Concepts

• Humble Works Suite: The complete package of hardware and software designed to promote movement and productivity.
• AI Manager Dashboard: A tool that uses AI to analyze employee data and provide personalized recommendations for improving work habits.
• Environment Scan: A feature that uses the laptop camera to analyze the employee's work environment and provide feedback on posture and ergonomics.
• Baseline: A measurement of productivity and well-being before implementing the Humble Works Suite.

Logical Connections

• The problem of sedentary remote work leads to the proposed solution of movement-based interventions.
• The Humble Works Suite is designed to facilitate movement, which is tracked and analyzed by the Humble Works app.
• Data collected by the app is used to generate reports for managers and inform the AI manager dashboard.
• The AI manager dashboard provides personalized recommendations for improving work habits, leading to increased productivity and well-being.

Synthesis/Conclusion

Humble Works aims to revolutionize remote work by promoting movement and providing data-driven insights to optimize employee productivity and well-being. The Humble Works Suite, combined with the Humble Works app and AI-powered management tools, offers a comprehensive solution for addressing the challenges of sedentary remote work. While the company is still in the early stages of data collection, its focus on movement and behavioral change positions it as a potential leader in the future of work. The key to their success will be demonstrating tangible ROI and addressing concerns about employee privacy and surveillance.