How This “1-YEAR OLD” Website Makes $104k/Month!

Here's a comprehensive summary of the YouTube video transcript:

Key Concepts

• Niche Websites: Websites focused on a specific topic or audience.
• Trend Riding: Leveraging popular new trends, games, or products to gain traffic and revenue.
• Affiliate Marketing: Earning commissions by promoting other companies' products or services.
• Display Advertising: Monetizing a website through ads displayed on its pages.
• SEO (Search Engine Optimization): Optimizing content to rank higher in search engine results.
• Domain Redirects: Transferring traffic and SEO authority from an older domain to a new one.
• Community Building: Creating a loyal audience through platforms like Discord.
• RPM (Revenue Per Mille/Thousand): A metric representing revenue earned per 1,000 ad impressions.
• Page Views Per Visitor: The average number of pages a user views during a single session.

Website 1: Pokemon Zone (PokemonZone.com)

• Main Topic: A new website capitalizing on the launch of the "Pokemon Pocket TCG" mobile game.
• Key Points:
  • Created less than a year ago (launched April of the previous year).
  • Focuses exclusively on the new "Pokemon Pocket TCG" mobile game, released in 2024.
  • Provides in-depth resources including beginner guides, collector's guides, Dex, tier lists, and SpaceTime Smackdown.
  • Features a massive database of Pokemon cards with detailed information (weakness, retreat levels).
  • Hosts scheduled tournaments on a popular Discord server with over 7,000 members.
• Traffic and Revenue:
  • Generates approximately 7.7 million visitors per month (according to Similar Web) and over 8 million (according to Ahrefs).
  • Traffic sources are a mix: nearly 50% from search (though Ahrefs shows lower organic numbers, suggesting tools haven't caught up), direct, returning visitors, and social media.
  • Monetizes primarily through display ads.
  • Estimated monthly revenue: Over $104,000, based on a conservative $3 RPM and 4.54 page views per visitor.
• Argument/Perspective: Demonstrates how quickly a new site can grow by being an early resource for a massively popular new trend.

Website 2: Duolingo Guides (DuolingoGuides.com)

• Main Topic: A niche website piggybacking on the success of the Duolingo language learning app.
• Key Points:
  • Created less than a year ago.
  • Not officially affiliated with Duolingo but leverages its popularity.
  • Provides blog content such as "10 Must-Know Duolingo Features" and "5 Hidden Duolingo Hacks," as well as reviews.
  • Quickly ranks in Google for specific Duolingo-related keywords.
• Traffic and Revenue:
  • Receives nearly 452,000 visitors per month.
  • Generates approximately 75,000 visitors per month from Google organic search (with a DR of 16, according to Ahrefs).
  • Keywords include "Duolingo promo code," "how much is Super Duolingo," and "Duolingo family plan."
  • Monetizes through display ads.
  • Estimated monthly revenue: Approximately $10,500, based on 1.56 page views per visitor and an assumed average RPM.
• Argument/Perspective: Highlights the potential of capitalizing on established brands and trends by becoming an expert resource.

Website 3: The Playoffs (ThePlayoffs.news)

• Main Topic: A sports news website focused on NBA playoffs and college basketball, monetizing through sports betting.
• Key Points:
  • Created less than 12 months ago.
  • Covers NBA playoff news, college basketball, and other sports content.
  • Shady Tactic: The domain appears to be less than a year old but likely redirects content and links from an older, established site ("FreeAgent.fr") to gain SEO power and traffic. The FreeAgent site peaked at around 200,000 organic visitors.
  • The site is multilingual (English, Spanish, French), targeting an international audience.
• Traffic and Revenue:
  • Generates over 1.4 million visitors per month.
  • Monetizes through sports betting and related affiliate offers, earning commissions for sign-ups or bets placed.
  • Ranks for casino and bonus code-related sports betting content.
  • Estimated monthly revenue: Easily six figures, potentially mid-six figures, due to the lucrative nature of sports betting terms and offers. This is likely more than the Pokemon site despite lower visitor numbers.
• Argument/Perspective: Illustrates how aggressive tactics, including domain acquisition and redirection, can rapidly accelerate growth, though it involves significant investment and potentially questionable practices.

Website 4: Infinite Craft Recipes (InfiniteCraftRecipes.io)

• Main Topic: A spin-off website dedicated to providing crafting guides and recipes for the popular game "Infinite Craft."
• Key Points:
  • Created just 10 months ago.
  • Not created by the original game developer (Neil Agarwal) but capitalizes on the game's popularity.
  • Provides blog content with crafting guides (e.g., how to make a steamboat, surfer).
  • Features sections dedicated to specific recipes.
  • Includes an iframe on the homepage allowing users to play the game.
  • Ranks for branded terms like "Infinite Craft" and "Infinite Craft Recipes" due to low initial competition.
• Traffic and Revenue:
  • Generates over 400,000 visitors per month (according to Ahrefs).
  • Monetizes through display ads.
  • Estimated monthly revenue: $945, based on 402,000 visitors, 2.25 page views per visitor (Similar Web), and a $10 RPM.
• Argument/Perspective: Presents a more realistic and accessible idea for new website creators, demonstrating how to build a profitable site by filling a content void for a popular new game.

Methodology for Finding Websites

• The presenter collaborated with Ian from Site Stats Database (SiteStatsDB.com).
• SiteStatsDB.com allows users to:
  • See website traffic.
  • Determine website creation dates.
  • Track traffic changes over time.
  • Utilize filters to find niche sites.
• The presenter used this tool to identify websites created less than a year ago with significant traffic and revenue.

Conclusion and Takeaways

The video showcases four websites, all created within the last year, that are generating substantial revenue. The common thread among three of them is their ability to ride popular new trends or leverage existing successful brands.

• Pokemon Zone succeeded by being an early and comprehensive resource for a brand-new mobile game.
• Duolingo Guides capitalized on the massive user base of a popular app by providing helpful content.
• The Playoffs demonstrates rapid growth through aggressive SEO tactics and affiliate marketing in a lucrative niche, though it involves questionable practices like domain redirection.
• Infinite Craft Recipes offers a more grounded example of filling a content gap for a popular new game, proving that even a modest revenue can be achieved quickly with the right approach.

The key takeaway is that identifying and quickly acting upon emerging trends, popular games, or successful brands can lead to significant website growth and profitability within a short timeframe. The availability of tools like SiteStatsDB.com can aid in discovering these opportunities.