5 $1M+ startup ideas you can launch tomorrow with $0

By Greg Isenberg

BusinessAIMarketing
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Key Concepts:

  • Lead generation through content creation (YouTube, newsletters)
  • Agency business model with offshore talent
  • Affiliate marketing for SaaS products
  • AI-powered content creation (beats, email templates, digital influencers)
  • Digital asset ownership (influencers, newsletters)
  • Disrupting traditional industries with AI (music production)
  • The evolution of influencer marketing and brand representation
  • Monetizing short-form content through long-form strategies
  • The importance of community and engagement in brand building

1. Canva YouTube Channel as a Lead Gen Funnel for an Agency

  • Main Idea: Create a YouTube channel with tutorials on "how to do XYZ on Canva" to attract potential clients for a design agency.
  • Specifics:
    • Target keywords with tens of thousands of searches (e.g., "how to make [specific design] on Canva").
    • Create long-form (e.g., 20-minute) step-by-step tutorials.
    • Hire offshore talent proficient in Canva to handle design tasks.
  • Monetization:
    • Agency Services: Convert viewers into clients who hire the agency for design work.
    • Ad Revenue: Generate income from YouTube ad revenue.
    • Newsletter: Build an email list from YouTube subscribers and sell ads in the newsletter.
  • Example: A creator from South Korea with contacts in Asia can leverage this model.
  • Progression: Start as a solo creator, then scale to managing multiple clients with a team of designers and project managers.
  • Potential: A video a day for six months could lead to an agency making $80,000/month with an 80% margin.

2. Affiliate Marketing and Canva App Development

  • Affiliate Marketing:
    • Concept: Include affiliate links to SaaS products (e.g., Canva) in video descriptions and workflows.
    • Revenue: Earn recurring revenue (10-50% of monthly revenue) from affiliate commissions.
    • Example: Print-on-demand creators generate $500k/year through courses, affiliate links, and YouTube ad revenue, with affiliate marketing being the largest revenue source.
    • Adobe Example: Adobe has a highly effective affiliate program, offering significant commissions to short-form creators.
  • Canva App Development:
    • Opportunity: Identify limitations within Canva and develop apps to solve those problems.
    • Example: Create a captioning software for videos within Canva, addressing the platform's weak captioning capabilities.
    • Distribution: Leverage the existing YouTube audience and newsletter to promote the new app.
    • Partnership Opportunity: The speakers offer to partner with someone to build a captioning app that integrates with sw.com for transcription.

3. Long-Form Video Sales Letters (VSLs)

  • Concept: Create long, detailed videos (e.g., 2-hour) that act as sales letters to sell courses or services.
  • Example: Ean Gazi sells a $5,000 online agency course through a 1.5-hour VSL.
  • Historical Context: This strategy is a modern iteration of traditional VSLs used in affiliate marketing.

4. AI-Powered Type Beat Marketplace

  • Concept: Use AI models to generate a large volume of type beats (instrumental tracks similar to specific artists) and sell them on a marketplace.
  • Market: Target rappers and musicians looking for beats similar to popular artists (e.g., Kendrick Lamar).
  • Distribution:
    • Upload type beats to YouTube and monetize with ad revenue and streaming revenue.
    • Include links in the description to purchase or license the beats.
    • Use YouTube ads to promote videos for specific type beats.
  • Disruption: Disrupt the traditional music production process by using AI to create beats more efficiently.
  • Examples:
    • Internet Money: A producing group that creates beats for artists like Juice WRLD.
    • Typebeat.com and Beatstars: Online marketplaces for buying and selling type beats.
  • Economics:
    • Leasing: License beats for a limited time (e.g., one year) for a fee (e.g., $29).
    • Buying Rights: Sell the exclusive rights to a beat for a higher price (e.g., $295).
  • Industry Trend: Modern music production involves "punching in" and "punching out" small sections of a track, rather than writing entire songs at once.
  • Jay-Z Influence: Jay-Z's practice of not writing lyrics down has influenced many artists to adopt a similar approach.

5. Digital Influencer Ownership by Brands

  • Concept: Brands create and own digital influencers (avatars) to control their brand image and messaging.
  • Motivation:
    • Cost-Effective: Cheaper than partnering with real celebrities.
    • Risk Mitigation: Avoid scandals or controversies associated with real influencers.
    • Asset Ownership: Treat influencers as digital assets on the balance sheet.
  • Process:
    • Generate or license a likeness and train an AI model (e.g., stable diffusion, flux) to create content.
    • Develop a narrative and lore around the influencer to engage audiences.
  • Example: Parade (underwear company) could create influencers with diverse body types using AI.
  • Progression:
    • Agencies offer influencer creation as a service.
    • Brands build in-house teams to manage their own networks of digital influencers.
  • Benefits:
    • Consistent brand representation.
    • Predictable content creation.
    • Long-term asset value.
  • Counterarguments:
    • Some people may not connect with digital avatars.
    • However, many people already engage with fictional characters in movies and TV shows.
    • Consumers may not always be able to distinguish between real and AI-generated influencers.
  • Real-World Example: AI TINA Lopez, a fake influencer created by an art collective, generated $20,000 in OnlyFans revenue in 24 hours.

6. AI-Powered Email HTML Generator

  • Concept: Create an AI-powered tool that generates HTML code for email templates.
  • Problem: Writing HTML for emails is tedious and time-consuming.
  • Solution: Use AI to generate the code based on user prompts.
  • UI Design: Mimic Cursor.so, with a prompt box, code output, and email preview.
  • Distribution:
    • Create listicle-style blog posts (e.g., "Email Templates for XYZ Industry").
    • Run Google Ads targeting keywords like "email HTML generator."
    • Submit the tool to AI directories.
  • Monetization:
    • Paid access with no free tier.
    • Pro tier with custom API key usage.
  • Development Cost: Estimated $3,000-$5,000 using offshore developers (e.g., HTMLburger.com).
  • Potential: Build a $20,000/month MRR business and sell it for $1 million+.

7. Newsletter Creation for Short-Form Creators

  • Concept: Build and manage newsletters for short-form content creators to monetize their audience.
  • Problem: Short-form creators struggle to generate substantial revenue and create long-form content consistently.
  • Solution:
    • Have creators record 30-minute videos discussing their insights and experiences.
    • Transcribe the videos and turn them into email newsletters.
    • Mimic the creator's voice and vocabulary.
    • Send the newsletters to a targeted audience in the creator's niche.
  • Monetization:
    • Use Beehive Boost to generate initial revenue and self-fund growth.
    • Sell ads in the newsletters.
  • Symbiotic Relationship: Creators provide content, and the newsletter team handles the creation and distribution.
  • Potential:
    • Build a 100,000-subscriber list in 12 months.
    • Generate $3,000-$5,000 per send.
    • Create a $2 million/month business with multiple newsletters.
  • Exit Strategy: Sell the newsletter list as a valuable asset.
  • Shady Version: Scrape public content from creators and build a newsletter without their knowledge, then either partner with them or sell the list.

8. Conclusion/Synthesis:

The discussion revolves around identifying and capitalizing on emerging opportunities in the digital landscape. The speakers emphasize the importance of leveraging AI, content creation, and community building to create scalable and profitable businesses. They highlight the shift towards digital asset ownership and the potential for disrupting traditional industries with innovative approaches. The conversation provides actionable insights and specific examples for entrepreneurs looking to build cash-flowing businesses in the modern digital economy.

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