Turn News Headlines into Content Gold with This AI System

Arseny ShatokhinAbout 5 min readJun 12, 2025Watch original
THE SUMMARYAI-generated

Key Concepts

AI Agents, AI Systems, MCP (Managed Component Protocol) Servers, Glamma, Readwise Reader, MemZero, Twitter API, Agency AI, Slack Integration, Zapier Integration, Agentic Workflows, Content Generation, Organic Content, Hallucinations, Prompt Engineering, Slack Markdown.

Building an AI-Powered Content Curation System

1. Introduction: The Problem of Content Consistency and the AI Solution

The speaker discusses the challenge of staying consistent with organic content creation, particularly in the fast-paced AI field. The solution presented is an AI agent (more accurately, an AI system) designed to automate content curation and idea generation. This system reads news, tweets, and videos, then repurposes the information into unique content for various platforms. The system can be resold to other businesses.

2. System Overview: AI Agent vs. AI System

The speaker emphasizes the distinction between an AI agent and an AI system. An AI system is a more comprehensive solution with multiple components, including AI agents, chatbots, AI automations, and agentic workflows.

  • AI Agent: A single, focused AI entity performing a specific task.
  • AI System: A broader solution incorporating multiple AI agents, automations, and workflows.

The demo showcases a system with two parts:

  • Daily Summary: An agentic workflow that sends a daily summary of AI news to a Slack channel.
  • Interactive Agent: An agent that users can chat with to generate content ideas.

3. System Architecture: Components and Tools

The AI system comprises one agent and three tools, all connected via MCP servers:

  • Readwise MCP: Connects to Readwise Reader, a platform for collecting newsletters and articles.
    • Tool: list_documents - Returns saved articles and newsletters.
  • MemZero MCP: Adds memory to the AI agent, allowing it to learn preferences and improve content relevance.
    • Tools: add_memory, search_memory, delete_memory.
  • Twitter MCP: Fetches the latest tweets from the user's timeline.
    • Tools: get_timeline, get_trends.

4. MCP Servers and Glamma: Simplifying Tool Deployment

The speaker highlights the importance of MCP servers and the platform Glamma for finding and deploying them. Glamma offers a variety of servers, performs security checks, and allows instant deployment.

  • MCP Servers: Standardized tools that can be easily connected to AI agents.
  • Glamma: A marketplace for discovering and deploying MCP servers.

The process involves:

  1. Searching for relevant MCP servers on Glamma.
  2. Installing the servers by providing necessary API keys.
  3. Obtaining an SSE (Server-Sent Events) URL for each server.

5. Agency AI: Building and Deploying the Agent

Agency AI is the platform used to build and deploy the AI agent. It simplifies the process by abstracting away deployment complexities.

The steps include:

  1. Creating new tools in Agency AI by providing the MCP SSE URLs.
  2. Selecting the necessary tools from each MCP server.
  3. Creating a new agent and adding the created tools.
  4. Defining agent instructions using AI generation (with manual adjustments).

6. Agent Instructions and Prompt Engineering

The speaker emphasizes the importance of well-crafted agent instructions. While AI can assist in generating instructions, manual adjustments are crucial to ensure the agent behaves as expected.

  • Key Considerations:
    • Specify the order in which tools should be used.
    • Provide context about the desired behavior.
    • Mention specific tools by name to reduce hallucinations.

Example: "Before fetching documents with the list_documents tool, make sure you first get time with the get_time tool."

7. Testing and Iteration

Testing the agent is crucial for identifying issues and refining instructions. Common issues include incorrect tool usage and failure to follow instructions.

  • Example: The agent initially failed to check the date before listing documents from Readwise.
  • Solution: Updated instructions to explicitly state the need to use the get_time tool first.

8. Deployment: Slack and Zapier Integration

The AI system is deployed using Slack and Zapier:

  • Slack Integration: Allows users to interact with the agent directly in Slack.
    • Involves creating a Slack app and configuring it with Agency AI.
  • Zapier Integration: Enables the creation of an agentic workflow that runs daily and sends summaries to a Slack channel.
    • Uses a schedule trigger to run the workflow every day at 8:00 AM.
    • Uses the Agency AI app to send a prompt to the agent.
    • Uses the Slack app to send the agent's response to a specific channel.

9. Agentic Workflow: Daily AI News Summary

The agentic workflow automates the process of gathering and summarizing AI news:

  1. Trigger: Scheduled to run daily at 8:00 AM.
  2. Action (Agency AI): Sends a prompt to the AI agent to fetch recent tweets and newsletters and generate a summary.
  3. Action (Slack): Sends the agent's summary to a designated Slack channel.

10. Customization and Resale Potential

The speaker emphasizes the adaptability of the system. By switching MCP servers, the solution can be tailored to different businesses and platforms. This makes it a valuable product that can be resold for thousands of dollars.

11. Conclusion: The Power of AI Systems and MCPs

The video concludes by highlighting the power of AI systems and MCPs in automating content curation and idea generation. The combination of standardized tools (MCPs) and platforms like Agency AI simplifies the development and deployment of complex AI solutions. The speaker encourages viewers to explore the potential of these technologies and to watch a previous podcast for insights on productizing and scaling similar solutions.

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