SG60 flagship event Heart&Soul oversubscribed in first weekend

Key Concepts:

• SG60 Flagship Experience: An exhibition focused on Singapore's past, present, and future, utilizing AI to personalize the experience.
• Gen AI (Generative AI): Used to stitch together personalized stories for visitors based on assets and stories created by a creative team.
• Avatar Creation: Visitors create an avatar to experience the exhibition.
• Human-led Approach: The use of AI is guided by human input, with creative teams and librarians creating the core content.
• URA's Draft Master Plan: A plan for Singapore's future development, made accessible and experiential within the exhibition.

Exhibition Overview and Purpose:

The SG60 flagship experience, a collaboration between the digital development ministry and the national library board, aims to tell the story of Singapore's growth across six decades of independence. The exhibition focuses on the stories of ordinary people who lived through extraordinary times, rather than simply retelling historical events. The goal is to make the future accessible and tangible, inspiring visitors with a sense of possibility.

AI-Driven Personalization:

The exhibition uses AI to personalize the experience for each visitor. This involves:

1. Avatar Creation: Visitors create an avatar to represent themselves within the exhibition. Readymade options are also available.
2. Story Stitching: Gen AI is used to combine assets and stories created by a creative team of designers and librarians into personalized narratives for each visitor.

Human-Led AI Approach:

The exhibition emphasizes a human-led approach to AI. The creative team generates the assets and stories, and AI is used to stitch these elements together. This ensures that the AI serves as a tool to enhance human creativity and storytelling, rather than replacing it.

Experiencing the Future:

The exhibition provides a glimpse into Singapore's future, showcasing possibilities and opportunities. The "window in the sky" represents a bright and hopeful future. The URA's draft master plan is presented in an accessible and experiential way, allowing visitors to understand and engage with the plan.

URA's Draft Master Plan Example:

The URA's draft master plan is turned into something tangible and experiential, making it easier for visitors to understand. The goal is to make the future accessible, like a supermarket, and to avoid being too prescriptive about it. The exhibition focuses on the gist of different initiatives and projects by people in Singapore.

Notable Quotes:

• "Behind every statistic is a person, a life, a story that matters."
• "We take a very humanled approach to the use of Gen AI."
• "We want future to be accessible like a supermarket, right? And we also don't want to be too prescriptive about the future."

Conclusion:

The SG60 flagship experience uses AI to create a personalized and engaging exploration of Singapore's past, present, and future. By focusing on the stories of ordinary people and making the future accessible, the exhibition aims to inspire visitors and provide a sense of possibility. The human-led approach to AI ensures that the technology enhances human creativity and storytelling.