Mang sản phẩm địa phương vào từng trải nghiệm nghỉ dưỡng

Key Concepts:

• Six Senses Brand Philosophy: Adapting to the local environment and culture.
• Sustainability: Prioritizing local sourcing and production.
• On-property Production: Making items within the resort itself.
• Local Sourcing Hierarchy: Prioritizing Nha Trang, then other Vietnamese cities.

Incorporating Vietnamese Culture and Traditions:

The core philosophy of Six Senses hotels, and specifically how it applies to the Vietnamese location, centers around integrating into and becoming part of the local environment. This means respecting and incorporating Vietnamese culture and traditions into the overall guest experience. The speaker emphasizes that this integration isn't just superficial; it's a fundamental aspect of the brand's identity. The goal is to connect guests with the environment in a meaningful way.

Sustainability Through Local Production and Sourcing:

A significant emphasis is placed on sustainability, which is directly tied to local culture and economics. The decision-making process for procurement is a multi-layered one, designed to minimize environmental impact and support the local economy.

Sourcing Hierarchy:

The procurement process follows a strict hierarchy, demonstrating a commitment to minimizing environmental impact and supporting local businesses:

1. On-property Production: The first question asked before purchasing any item is: "Are we able to make it on property?" This means actively attempting to produce items within the resort itself, leveraging local skills and resources.
2. Local Sourcing (Vietnam): If on-property production isn't feasible, the next step is to determine if the item is available within Vietnam.
3. Nha Trang Priority: Before looking elsewhere in Vietnam, the sourcing team first checks if the item is available in Nha Trang, the city where the specific Six Senses property is located.
4. Expansion within Vietnam: Only after exhausting options in Nha Trang do they begin sourcing from other Vietnamese cities.
5. Outside Sourcing: The speaker implicitly indicates that sourcing outside of Vietnam is a last resort, only pursued when the item cannot be obtained locally.

Conclusion:

The summary demonstrates that Six Senses deeply integrates into the culture through its committment to sustainability and local production. By prioritizes on-site production and a clear sourcing hierarchy which starts with immediate locality, then regional sourcing, they effectively integrate into Vietnamese culture and provide a meaningful and sustainable guest experience.