'It's a public company but they're managing it like a private company still': Rowles on Aritzia

BNN BloombergAbout 4 min readFeb 14, 2026Watch original
THE SUMMARYAI-generated

Key Concepts

  • Alphabet (Google): Significant capital expenditure (Capex) for AI infrastructure, strong cash flow, and potential buying opportunity despite recent dips.
  • AI Infrastructure: The foundational systems and resources required to support the development and deployment of Artificial Intelligence.
  • Capex (Capital Expenditure): Funds used by a company to acquire, upgrade, and maintain physical assets such as property, plants, buildings, and equipment.
  • Quantum Computing: A new frontier in computing with the potential to revolutionize fields like AI, offering exponentially faster processing capabilities.
  • Honeywell: Industrial conglomerate undergoing a strategic breakup into three separate companies (Materials, Aerospace, and Automation) to unlock value.
  • Aritzia: Canadian fashion retailer demonstrating strong growth, particularly in the US market, with prudent financial management.
  • Moat: A company’s ability to maintain competitive advantages over its rivals, protecting its long-term profits.

Alphabet (Google) – AI Investment and Market Opportunity

Steve Rolls highlights Alphabet (Google) as a favored pick, despite initial market concerns regarding their position in the AI race last year. He argues that Google’s unparalleled access to data positions them strongly for AI development. While acknowledging a recent stock dip triggered by the announcement of substantial capital expenditure (Capex) plans, he views this as a buying opportunity.

The planned Capex is substantial, initially projected at $40 billion, now reaching $185 billion for the current year, and potentially escalating to $400-450 billion by 2026, potentially reaching a trillion dollars. Rolls emphasizes that this investment isn’t a cause for alarm, but rather a necessary expenditure for building the infrastructure supporting the future of AI. He notes Google’s robust cash flow allows them to undertake this spending, even while issuing a 100-year bond and pausing share buybacks. The 100-year bond was met with significant investor demand, reportedly oversubscribed by a factor of ten.

Rolls believes that while competition exists, the scale of investment and existing infrastructure of companies like Google, Amazon, and Microsoft create a significant “moat” making it unlikely a new competitor will emerge to challenge their dominance. He frames the current AI development as a “2.0” version of cloud computing, building upon existing cloud infrastructure.

Honeywell – Strategic Breakup and Quantum Computing Investment

Honeywell is presented as an “old school” industrial company undergoing a strategic transformation. Following the example of GE, Honeywell is splitting into three independent companies: Materials, Aerospace, and Automation. Rolls believes this breakup will unlock greater value than the company currently holds.

A key aspect of Honeywell’s innovation is their investment in Quantinium, a quantum computing company poised for an Initial Public Offering (IPO) within the next six months. Rolls views quantum computing as a crucial pathway forward for AI, with Honeywell positioned to benefit from this emerging technology. He uses an analogy to explain quantum computing: traditional internet searches are like using a card catalog, AI is like consulting a librarian, and quantum computing is like being able to read all the books simultaneously.

Aritzia – Canadian Retail Success Story

Aritzia, a Canadian fashion retailer, is lauded as one of Canada’s most successful companies of the past decade. The company has demonstrated phenomenal growth, exceeding $1 billion in sales last quarter, with projections remaining strong. Rolls attributes this success to prudent financial management, operating with the discipline of a private company despite being publicly traded.

Aritzia’s expansion is focused on the US market, currently operating approximately 139 stores with a 50/50 split between the US and Canada, with plans to open ten more stores. Rolls emphasizes the company’s fiscal responsibility and strong growth rates as key indicators of its continued potential.

Logical Connections & Synthesis

The discussion demonstrates a consistent theme of investing in companies building the infrastructure for future technologies. Alphabet’s AI investment, Honeywell’s foray into quantum computing, and Aritzia’s disciplined growth all represent strategic positioning for long-term success. The conversation highlights the importance of questioning large capital expenditures (like Google’s) but also recognizing the potential opportunities they present. The analogy used to explain quantum computing effectively illustrates its transformative potential and its relationship to AI.

Rolls’ overall perspective is optimistic, suggesting that while competition exists, established players with strong financial foundations and strategic investments are best positioned to capitalize on the evolving technological landscape. The key takeaway is to identify companies not just participating in current trends, but actively building the foundations for future innovation.

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