Indig: AI has been wildly effective for us, our providers, and patients
By CNBC Television
Key Concepts:
- AI in healthcare
- Copay determination using large language models
- Aging population and in-home care
- Healthcare as a booking platform
- Medicare and Medicaid impact
1. Company Overview and AI Integration
- Freesia, founded 20 years ago, focuses on simplifying care for patients and caregivers.
- The company has adopted AI to enhance its services, proving valuable to providers and patients.
- The core mission is to improve the healthcare experience through technology.
2. AI Applications in Core Business
- Copay Determination: Freesia uses large language models to instantly determine a patient's copay at the doctor's office, considering their deductible status and visit type. This replaces manual processing by staff.
- The company processed over 170 million visits last year, representing more than 14% of all visits in the country.
3. Addressing the Aging Population
- A third of Freesia's users are over 65, indicating a significant focus on the elderly population.
- The platform includes modules to identify risks such as falls, transportation needs, and food insecurity, enabling providers to offer support services at home.
4. Healthcare as a Booking Platform
- Freesia aims to transform healthcare into a user-friendly booking experience, similar to Booking.com for travel.
- The platform facilitates online appointment booking, doctor selection, appointment rescheduling, and self-check-in.
- AI is accelerating these capabilities, enhancing convenience and accessibility.
5. Impact of Healthcare Legislation
- Freesia operates as a nonpartisan organization, working with both sides of the aisle.
- The company acknowledges the increasing financial burden of healthcare on individuals.
- Freesia aims to support both doctors and health systems in delivering quality care to a diverse patient population.
- The company believes its services will ultimately be beneficial in the evolving healthcare landscape.
6. Notable Quotes
- "Our view has been how do we make care easier for patients and caregivers every single day?" - CEO of Freesia, highlighting the company's core mission.
- "Healthcare is where travel was 20 years ago, you know, and so we view ourselves as booking.com of travel." - CEO of Freesia, illustrating the vision for a user-friendly healthcare experience.
7. Technical Terms and Concepts
- Large Language Models: AI models used to process and understand natural language, enabling automated copay determination.
8. Logical Connections
- The integration of AI is presented as a natural evolution of Freesia's mission to simplify healthcare.
- The focus on the aging population is linked to the platform's ability to provide in-home support services.
- The comparison to Booking.com illustrates the company's vision for a more accessible and user-friendly healthcare experience.
9. Synthesis/Conclusion
Freesia leverages AI to streamline healthcare processes, particularly in copay determination and appointment management. The company addresses the needs of an aging population by facilitating in-home care and support services. By positioning itself as a "Booking.com" for healthcare, Freesia aims to enhance accessibility and convenience for patients. The company navigates the evolving healthcare landscape by remaining nonpartisan and focusing on delivering value to both patients and providers.
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