How To Invest With Sharesies For Beginners

By Aaron Hamkins

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Key Concepts

  • Fractional Investing: The ability to purchase a portion of a share or ETF rather than a whole unit, lowering the barrier to entry.
  • Beneficial Ownership: The legal status where the investor owns the underlying assets, even if they are held in a trust or administered by a platform.
  • ETFs (Exchange-Traded Funds): Investment funds that hold a collection of assets (like stocks), allowing for instant diversification.
  • Cold Wallet: A hardware device used for offline, secure storage of cryptocurrency private keys.
  • PIE (Portfolio Investment Entity): A tax structure in New Zealand that simplifies tax obligations for investment funds.
  • Auto-Invest: A feature that automates recurring investments to maintain consistency.
  • Invest-Back: A loyalty feature where a percentage of everyday spending via a debit card is converted into investments.

1. Platform Overview and Features

Sharesies is a New Zealand-based investment platform designed for beginners, offering access to the NZX, ASX, and US markets, as well as cryptocurrency and KiwiSaver management.

  • Accessibility: Users can start with as little as $5 due to fractional investing.
  • Dashboard Tools: Includes watchlists, price alerts, trigger buys, and stop-losses to help manage portfolios without constant monitoring.
  • KiwiSaver: Allows users to customize their retirement portfolio by selecting specific ETFs or stocks alongside a base fund, managed under the PIE tax system.
  • Crypto Integration: Offers major cryptocurrencies (Bitcoin, Ethereum, Solana, XRP). While Sharesies holds these on the user's behalf, the creator recommends moving large, long-term holdings to a "cold wallet" (e.g., Trezor or Ledger) for maximum security.

2. Account Setup and Requirements

The onboarding process is entirely digital and requires:

  • Eligibility: Must be 18+ and a New Zealand resident.
  • Verification: Valid ID (Passport or Driver’s License) to comply with Anti-Money Laundering (AML) laws.
  • Banking: A New Zealand bank account for deposits and withdrawals.
  • International Students: Can use the platform if they meet residency and ID requirements, though they should be mindful of currency exchange fees.

3. Step-by-Step: Buying Shares

  1. Explore: Use the "Explore" tab to search for a ticker symbol (e.g., "V" for Vanguard S&P 500 ETF).
  2. Analyze: Review price history, 24-hour highs/lows, and trading volume.
  3. Execute: Select "Buy," choose "Market Buy," and enter the dollar amount (fractional).
  4. Review: Confirm the transaction, noting the foreign exchange fees if purchasing international assets.
  5. Settlement: Orders typically complete within 24–48 hours.

4. Fee Structure

Sharesies utilizes a tiered fee model that favors larger investments due to fee caps.

  • NZ Shares: 1.9% fee, capped at $25 NZD per order.
  • US Shares: 1.9% fee, capped at $5 USD per order.
  • AU Shares: 1.9% fee, capped at $15 AUD per order.
  • Crypto: 0.8% transaction fee with no caps.
  • Subscription Plans: Offers $3, $7, and $15 monthly plans that provide "fee-free" allowances for buying, selling, and auto-investing, which can be more cost-effective for frequent investors.

5. Safety and Regulation

  • Legal Standing: Sharesies is a registered New Zealand financial company.
  • Asset Protection: Investments are held in a trust by licensed custodians. Even if the platform were to fail, the assets remain the property of the investor.
  • Cash Security: User cash is held in regulated New Zealand banks, separate from the company’s operational funds.

6. Notable Quotes

  • "ETFs are like buying a whole fruit salad instead of one apple." — Explaining the benefit of diversification.
  • "Not your keys, not your crypto." — Emphasizing the importance of cold storage for long-term cryptocurrency security.
  • "It is the investing version of putting your gym gear by the door the night before." — Describing the benefit of the Auto-Invest feature in removing friction.

Synthesis and Conclusion

Sharesies serves as a comprehensive "financial hub" for New Zealanders, consolidating banking, investing, and retirement planning into one interface. While it is highly accessible for beginners due to fractional investing and user-friendly features, the fee structure makes it more expensive for small, frequent trades compared to competitors like Tiger Brokers. The platform is best suited for those prioritizing convenience and ease of use, though long-term investors should weigh the subscription plans against their trading volume and consider external cold storage for significant cryptocurrency holdings.

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