How to Add Power to Your Resume and Interview Stories! (An Example.)
By Andrew LaCivita
Key Concepts
- Interview Storytelling: A strategic communication technique used in job interviews to narrate past experiences and accomplishments, demonstrating skills, problem-solving abilities, and impact.
- Business Problem: The fundamental, often quantifiable, issue or challenge an organization faces that negatively affects its operations, finances, or strategic goals.
- Aspiration: A desired future state, objective, or goal that an organization aims to achieve, which an individual's work contributes to.
- Claims Adjudication: The process undertaken by insurance companies to review, approve, or deny claims, and determine the appropriate payment amount based on policy terms.
- Deductible: The initial amount of money an insured individual must pay out-of-pocket for healthcare services before their insurance coverage begins to pay.
- Benefits Maxed Out: The point at which an insurance policy has reached its maximum financial limit for coverage within a specific period or for particular services.
The Imperative of Identifying the True Business Problem in Interview Storytelling
The central theme of the discussion revolves around the critical skill of accurately identifying and articulating the actual business problem or aspiration when crafting interview stories. The coach emphasizes that effective interview storytelling immediately addresses a significant business challenge or goal, thereby establishing the relevance and impact of the individual's contributions.
Methodology: Distinguishing Symptoms from Root Business Problems
A core methodology presented by the coach involves a direct and probing question: "What was the problem? Give me it in one sentence." This technique is designed to guide individuals beyond superficial issues to the underlying business impact. The coach explains that the context for interview storytelling must always address the business problem or aspiration of the customer, project, or team.
Case Study: Healthcare Claims Overpayment
The transcript provides a detailed real-world example to illustrate this distinction:
- Initial Problem Statement (Symptom): A coachee initially described the problem as, "We had these two systems that didn't talk to each other."
- Coach's Intervention and Clarification: The coach immediately corrected this, stating, "That's not a problem. That's something you fixed. That was not the actual business problem. That was something that was broken." This highlights that a broken system or a technical malfunction is often a symptom or a cause, not the ultimate business problem itself.
- Discovery of the True Business Problem: Through further questioning ("Well, what did that cause?"), the actual business problem was uncovered: "Because the systems weren't talking together, the claims agents, the adjudicators who were responsible for paying healthcare claims were overpaying claims because the systems didn't talk to each other and they didn't know who had reached their deductible, who'd maxed out their benefits, who all these other things." This explanation details the direct operational and financial consequences.
- Quantification of Impact: The coach then pressed for specific data, asking, "What did that cost you?" The precise answer was $50 million in overpaid claims. This specific figure quantifies the severity of the business problem and underscores the potential value of its resolution. The coach advises that the individual's story or bullet point should begin with resolving this quantified problem.
The Individual's Role: Problem Rectifier, Not Problem Creator
A key argument presented is that an individual's contribution should always be framed as the resolution of a pre-existing problem or the accomplishment of an aspiration. The individual's role is to fix or rectify issues, not to create them. As explicitly stated, "The problem always starts before you enter the scene. You don't create the problem. You fix the problem." This principle applies even if no explicit "problem" existed; the individual's work should still address an aspiration to accomplish or a situation to improve.
Synthesis and Conclusion
The discussion profoundly emphasizes that effective interview storytelling hinges on the ability to articulate the actual business problem, moving beyond mere symptoms or broken components. By identifying the root cause, quantifying its impact (e.g., "$50 million in overpaid claims"), and framing one's actions as the solution to this pre-existing challenge, individuals can create compelling and impactful narratives. This approach ensures that their accomplishments are presented in a context that clearly demonstrates their value and problem-solving capabilities to potential employers.
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