How This "BORING" Website Makes $35,000/Month!

Summary of YouTube Video: "I Found a Website Making $35,000/Month (It's So Boring)"

Key Concepts:

• Boring Niches: Identifying overlooked, simple, and often unexciting topics with high potential for online business.
• SEO (Search Engine Optimization): Optimizing websites to rank highly in search engine results, particularly Google.
• Display Ads: Earning revenue by displaying advertisements on a website, often calculated using RPM (Revenue Per Mille, or revenue per 1000 impressions).
• Freemium Model: Offering a basic version of a product or service for free, while charging for premium features or subscriptions.
• Digital Products: Selling downloadable or online-accessible products, such as templates or software.
• RPM (Revenue Per Mille): Revenue earned per 1000 ad impressions.
• Organic Traffic: Website visitors arriving from unpaid search engine results.

1. Unit Converter: $35,000/Month from Conversions

• Main Idea: The website unitonconverter.net, a unit conversion tool, generates significant revenue despite its seemingly boring topic.
• Details:
  • The website offers hundreds of conversion calculators, from basic (length, weight) to complex (engineering, radiology).
  • Revenue is generated through display ads.
  • Similarweb estimates 4.5 million monthly visitors, with 1.55 pages viewed per visit.
  • Estimated revenue is over $35,000 per month, based on a conservative $5 RPM.
  • Over 80% of traffic comes from Google organic search.
  • Ranks well for keywords like "inches to feet," "kilometers to miles," and "millimeters to inches."
• Key Takeaway: Simple, useful tools can attract substantial traffic and revenue through SEO and display ads.

2. Chart Sheets: $40,000/Month from Spreadsheets

• Main Idea: chartsheets.com sells Excel spreadsheet templates, demonstrating the profitability of digital products in a niche market.
• Details:
  • Offers various spreadsheet templates, including budgeting, financial forecasting, and even Christmas planning templates.
  • Templates are sold for a one-time fee, ranging from $10 to $170 for bundles.
  • Reportedly makes up to $40,000 per month.
  • Likely uses paid advertising to supplement traffic.
• Key Takeaway: Selling digital products, even in seemingly unexciting niches, can be a lucrative business model.

3. Typing Test: $104,000/Month from Typing

• Main Idea: typingtest.com monetizes the boring task of typing through tests, games, and training, generating significant ad revenue.
• Details:
  • Offers free typing tests, typing games, and typing training with 14 lessons and progress tests.
  • Monetized through display ads.
  • Similarweb estimates over 3.6 million monthly visitors, with 8.05 pages viewed per visit.
  • Estimated revenue is over $104,000 per month, based on a conservative $5 RPM.
  • The largest source of traffic is Google organic search.
  • Ranks highly for keywords like "typing test," "wpm test," and "typing practice."
• Key Takeaway: Turning a mundane task into an engaging online experience can attract a large audience and generate substantial ad revenue.

4. Smallpdf: $12.5 - $17.5 Million/Year from PDF Tools

• Main Idea: smallpdf.com provides free and premium PDF tools, demonstrating the potential of a freemium model in a widely used niche.
• Details:
  • Offers a range of PDF tools, including compression, conversion, and editing.
  • Offers some tools for free, with a premium subscription starting at $12 per month.
  • 57 million visitors per month come from Google organic search.
  • Ranks highly for keywords like "PDF to Word," "PDF to JPEG," and "compress PDF."
  • Estimated annual revenue ranges from $12.5 million (GrowMojo) to $17.5 million (Google AI Overviews).
• Key Takeaway: Providing free, useful tools in a widely used niche can attract a massive audience and generate significant revenue through premium subscriptions.

Synthesis/Conclusion

The video highlights the potential of "boring" online businesses. By focusing on simple, useful tools and content in overlooked niches, entrepreneurs can attract significant traffic, generate substantial revenue through display ads, digital product sales, or freemium subscriptions. The key is to identify a mundane task or topic, provide a valuable solution, and optimize for search engines to attract organic traffic. The examples of unitonconverter.net, chartsheets.com, typingtest.com, and smallpdf.com demonstrate that even the most unexciting ideas can be highly profitable with the right approach.