How Is Kris Jenner as a Negotiator?

By Bloomberg Originals

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The Negotiation Process – Chris Jenner’s Approach

This video details the negotiation process initiated by Chris Jenner regarding the future of “Us,” a television show and its associated intellectual property. The core objective is to evolve the show, moving beyond its established formula while maintaining its core identity. Jenner’s initial stance is characterized by a pragmatic, assertive approach, emphasizing a clear understanding of the desired outcome.

1. Initial Assessment & Firmness: Jenner begins by stating he’s “tough, but I’m firm.” This indicates a willingness to defend the show’s value and establish boundaries. He emphasizes a direct and unyielding approach, suggesting a lack of hesitation or compromise. The phrase “I know what we want by now” highlights a calculated assessment of the situation, implying a preliminary understanding of the financial and strategic implications.

2. The Offer & Initial Response: The video presents a specific offer from Dana Walden, a prominent figure in the entertainment industry. The offer is presented as a significant increase in the show’s value, potentially exceeding the current valuation. Jenner’s immediate response is a measured, “See, I, you know, I still might have it.” This demonstrates a willingness to negotiate, but also a degree of reluctance to concede a substantial increase.

3. Double Offer & Strategic Calculation: The video illustrates Jenner’s process with a double offer scenario. He’s capable of “doubling what just came in at us” – a significant financial commitment. This action signifies a calculated risk assessment, prioritizing the long-term value of the show over immediate gains. The emphasis on “you know, mom still might have it” suggests a consideration of potential future value, hinting at a desire to preserve the brand’s legacy.

4. Negotiation Tactics & Communication: The video highlights Jenner’s communication style – a direct and assertive approach. He uses phrases like “I think I’m tough” and “I’m direct” to convey his resolve. The video suggests a focus on presenting a clear, defined objective – a negotiation where he retains control over the show’s direction.

5. Data & Analysis (Implied): The video implicitly suggests a degree of data analysis is occurring. The “doubling what just came in” action implies a review of the show’s current market value and potential revenue streams. The video doesn’t explicitly state the data, but the context suggests a strategic evaluation of the show’s financial viability.

6. Legal & Contractual Considerations (Implied): The video’s tone suggests a focus on legal and contractual aspects. The “I still might have it” statement implies a need to protect the show’s intellectual property and prevent unauthorized changes.

7. Case Study/Real-World Application (Potential): The negotiation process itself could be viewed as a case study in strategic negotiation, particularly in the context of maintaining a valuable intellectual property asset. The willingness to “double” the offer demonstrates a proactive approach to securing the show’s future.

8. Technical Terminology: The video uses terms like “valuation,” “strategic assessment,” and “negotiation” to describe the process. “Valuation” refers to the process of determining the worth of an asset, while “strategic assessment” highlights the deliberate planning involved.

9. Logical Connections: The negotiation process is logically connected to the overall evolution of “Us.” Jenner’s initial stance – a firm and assertive approach – is crucial to the show’s future trajectory. The double offer represents a calculated risk, balancing the desire to maximize value with the need to preserve the show’s identity.

10. Conclusion: The video concludes with Jenner’s statement, “See, I, you know, I still might have it.” This reinforces his determination to protect the show’s value and maintain its unique identity, suggesting a strategic negotiation that prioritizes long-term sustainability over short-term gains.

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