Don Hansen: Gold Bull Run Just Starting, 5 Powerful Price Drivers to Watch

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Key Concepts

  • Secular Bull Market in Gold: A long-term upward trend in gold prices.
  • M2 Money Supply: A measure of the U.S. money supply that includes M1 (currency in circulation, demand deposits, traveler's checks, other checkable deposits) plus savings deposits, small-time deposits, and money market mutual funds.
  • Equation of Exchange: A fundamental economic equation (MV = PQ) that relates the money supply (M), velocity of money (V), price level (P), and the quantity of goods and services (Q).
  • Velocity of Money: The rate at which money is exchanged in an economy.
  • Quantitative Easing (QE): A monetary policy whereby a central bank purchases predetermined amounts of government bonds or other financial assets in order to inject money into the economy.
  • Fractional Reserve Banking: A banking system where banks are required to hold only a fraction of their deposit liabilities in reserve.
  • Sovereign Debt: Debt issued by a national government.
  • Debt-to-GDP Ratio: A measure of a country's debt relative to its economic output.
  • Demographic Shift: Changes in the age structure of a population, particularly the aging of populations in developed countries.
  • Secular Bear Market: A long-term downward trend in asset prices.
  • Stock Buybacks: A company repurchasing its own shares from the marketplace.
  • Passive Investing: An investment strategy that aims to track a market index.
  • GDX (VanEck Gold Miners ETF): An exchange-traded fund that tracks an index of gold mining companies.
  • Monetary Reset: A fundamental change in the global monetary system.

Overview of Five Factors Driving the Gold Bull Market

Don Hansen identifies five key factors that differentiate and empower the current secular bull market in gold:

  1. Fiat Money Supply: The increasing supply of fiat currency.
  2. Central Bank Buying and Selling of Gold: The shift from central banks selling gold to actively buying it.
  3. Sovereign Debt: The uniquely high levels of sovereign debt in developed countries.
  4. Demographic Shift: The aging populations and declining birth rates in developed nations.
  5. S&P 500 Status: The current state and vulnerability of the U.S. stock market.

Factor 1: Fiat Money Supply and the Equation of Exchange

  • M2 Money Supply vs. Gold Price: A chart shows a close correlation between the U.S. M2 money supply and the price of gold over time.
  • Money Creation: Hansen clarifies that money is primarily created by the banking system through lending in a fractional reserve system, facilitated by the Federal Reserve's rules and interest rates. The Fed directly prints money during periods of Quantitative Easing (QE) by accumulating U.S. Treasuries on its balance sheet.
  • Equation of Exchange (MV = PQ):
    • M (Money Supply): Fiat money supply.
    • V (Velocity of Money): Influenced significantly by the savings rate. Higher savings rates lead to fewer transactions and lower velocity. Japan's high savings rate (35%) is contrasted with the U.S. (historically ~10%, recently ~5%), explaining why Japan struggled to generate inflation despite money creation.
    • P (Price Level): Refers to the price of products, services, and assets. Hansen notes that consumer price inflation is only part of the picture; asset inflation (real estate, stocks) was a major recipient of QE money, leading to wealth disparity.
    • Q (Quantity of Products, Services, and Assets): The volume of goods and services.
  • U.S. Deficits: The U.S. faces a simultaneous budget deficit and trade deficit, which Hansen deems unsustainable.
  • Conclusion on Money Supply: The increase in money supply is a constant background factor, present in previous gold bull markets (1970s, 2000s) and continuing now.

Factor 2: Central Bank Buying and Selling of Gold

  • Shift in Central Bank Activity: In the 2000s, central banks were net sellers of gold. Since 2011, they have become significant net buyers.
  • Historical Context: In 1980, gold comprised approximately 75% of central bank reserves. By 2020, this had fallen to about 10%, and by 2025, it has risen to 20%. This indicates substantial room for continued buying.
  • Reasons for Buying: Central banks seek reserves that are a store of value and are neutral, meaning they are not a liability of any single country and cannot be manipulated.
  • Impact of Geopolitics: The Ukraine war and the U.S. government's sequestration of Russian assets (approximately $300 billion in U.S. Treasuries) have significantly increased central bank interest in gold as a safe haven. The potential for the U.S. to "steal" these assets by repurposing them for Ukraine further fuels this concern.
  • Previous Bull Market (2000-2012): This period saw a gold bull market despite central bank selling, driven by a bear market in U.S. stocks. The current bull market benefits from central bank buying as a major tailwind.

Factor 3: Sovereign Debt Levels

  • Uniquely High Debt: Sovereign debt in developed countries is at unprecedentedly high levels.
  • Debt-to-GDP Ratio: Economists generally advise keeping this ratio below 100% to avoid serious trouble.
    • U.S.: 125%
    • Japan: Over 200%
    • Europe: In a "mess."
  • Consequences: High debt leads to significant interest expenses that crowd out other government spending and make balanced budgets difficult. This situation is far worse than in the 2000s.

Factor 4: Demographic Shift

  • Low Birth Rates and Aging Populations: Developed countries have low birth rates, leading to fewer people in the working-age population supporting a growing elderly population (over 65).
  • Rising Expenses: This demographic trend increases expenses for social security and healthcare (e.g., Medicare in the U.S.).
  • Compounding Issues: These rising demographic expenses are compounded by increasing interest expenses on sovereign debt and rising geopolitical defense spending.
  • Recession Impact: A recession would further exacerbate budget deficits.
  • Global Demographics:
    • U.S. birth rate: ~1.6 (below replacement of 2.1).
    • Europe: 1.4.
    • Asia: ~1 (China less than 1).
  • China's Issues: China faces a disproportionate male-to-female ratio due to historical one-child policies and a preference for male children. This, combined with high youth unemployment, presents significant challenges.
  • Link to Gold: When governments cannot raise sufficient funds through taxes or budget cuts, they resort to printing money, which historically drives up the price of gold.

Factor 5: U.S. Stock Market (S&P 500) Status

  • Historical Cycles:
    • 2000-2012 (Gold Bull, S&P 500 Bear): The U.S. stock market (S&P 500) took 12 years to regain its nominal value from the 2000 peak. This period saw central banks selling gold, and investors sought returns in gold and miners as the NASDAQ fell 85%.
    • 2012 onwards (Gold Bear, S&P 500 Bull): The U.S. stock market experienced a significant bull run, partly due to the end of the Cold War, China's WTO entry, and corporate profitability from cheap manufacturing. Gold prices stagnated.
  • Current Vulnerability: Hansen believes the U.S. stock market is in a dangerous position.
    • Valuations: At all-time highs, even exceeding 2000 levels.
    • Stock Buybacks: Corporations have engaged in record levels of buybacks, often funded by cheap debt, to inflate share prices and enrich management.
    • Passive Investing: The capitalization-weighted nature of S&P 500 ETFs means a large portion of investment flows into the largest companies (e.g., the top 10 represent ~50% of market cap). This creates significant leverage to the upside but also extreme vulnerability to the downside.
  • Future Outlook: When the U.S. stock market declines, a substantial amount of capital will seek alternative investments, likely propelling the gold market dramatically.

Synthesis and Conclusion

  • Comparison of Bull Markets:
    • 2000s Bull Market: Driven by money supply growth and an S&P 500 bear market, but faced headwinds from central bank gold selling. Sovereign debt and demographics were less significant factors.
    • Current Bull Market: Benefits from money supply growth, strong central bank buying (a major tailwind), and the significant headwinds of sovereign debt and demographics. The S&P 500, a key driver in the previous cycle, has not yet entered a bear market, suggesting further upside potential for gold when it does.
  • Longevity of the Bull Market: With all five factors aligning to support gold prices, Hansen believes this secular bull market could last at least 10 years, potentially longer.
  • Potential for Monetary Reset: A global monetary reset, similar to Bretton Woods, is a possibility. Any new monetary system is likely to incorporate gold.
  • Gold Miners:
    • Performance: Gold miners have significantly outperformed gold itself, with a ratio of 2.6:1 on average in the first nine months of 2025. Core miners in Hansen's portfolio saw an average increase of 3.3 times the gold price increase.
    • Investment Rationale: Hansen invests in established producers because they offer exploration and development potential with reduced financing, permitting, and staffing risks. The industry faces a shortage of experienced mining engineers and geologists due to past layoffs and reduced university programs.
    • Silver Companies: Hansen also holds two silver companies (Abra Silver and Vizla Silver) with large, low-cost deposits and excellent management. A key advantage is that their byproduct revenue comes from gold, not zinc, lead, or copper.
  • Contrarian Investing vs. Market Trends: Drawing on Jordan Roy Burn's insights, Hansen emphasizes that while contrarianism is valid at turning points, the market is generally right. In a secular bull market, staying invested is crucial for maximizing gains. Trying to time entries and exits can be detrimental. The current analysis strongly suggests we are in a secular bull market for gold, likely in its early stages (second inning of a 15-inning game).

Notable Quotes

  • "The truth of the matter is that the market is right most of the time. It's only wrong at turning points." - Jordan Roy Burn (as relayed by Don Hansen)
  • "If you're in a secular bull market, stay in because as long as you do and you're really in a secular bull market, you're going to make money." - Jordan Roy Burn (as relayed by Don Hansen)
  • "The U.S. is actually the best dirty shirt in the laundry because the birth rate in the U.S. is maybe 1.6." - Don Hansen
  • "The S&P 500 is at a a very dangerous position and the economy is in a lot worse shape than most people think." - Don Hansen

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