D.A. Davidson's Gil Luria: This one thing could unlock value for Google in major way

CNBC TelevisionAbout 4 min readMay 21, 2025Watch original
THE SUMMARYAI-generated

Key Concepts:

  • Big Bang Breakup: Spinning off Alphabet's various divisions (ad network, cloud, AI, TPU, YouTube) into separate entities.
  • Earnings Multiple: The ratio of a company's stock price to its earnings per share (P/E ratio).
  • Revenue Multiple: The ratio of a company's market capitalization to its revenue.
  • AI Model Valuation: Assessing the financial worth of AI models and related businesses.
  • Search Monopoly: Google's dominant position in the search engine market.
  • Capital Allocation: Strategic decisions about how a company invests its financial resources.
  • Gemini 2.5: Google's advanced AI model.
  • ChatGPT: OpenAI's chatbot, used as a point of comparison.

1. Main Argument: Unlocking Value Through Breakup

  • Core Idea: The primary argument is that Alphabet (Google) is significantly undervalued due to its monolithic structure. The analyst, Gil Luria, contends that the only way to unlock the full value of its various businesses is through a "big bang breakup."
  • Specifics: This breakup would involve spinning off the ad network, cloud division, AI business (with or without the TPU unit), and YouTube into separate, independent companies.
  • Valuation Discrepancy: Luria highlights that Google's stock trades at a low earnings multiple (16x) because the search business dominates its valuation. In contrast, other AI-focused companies like OpenAI command much higher valuations.
  • Example: He contrasts Waymo, which loses money on each ride and negatively impacts Google's valuation, with OpenAI, whose value increases with each ChatGPT interaction.

2. Google's AI Leadership and Market Reaction

  • Technological Advancement: The analyst acknowledges Google's technological leadership in AI, citing advancements in areas like AI glasses, translation, strong models, and image generation.
  • Stock Performance Paradox: Despite these advancements, Google's stock has underperformed, indicating that the market isn't fully valuing its AI capabilities within the current corporate structure.
  • Quote: "Yesterday was a great Google in a nutshell moment...And the stock was down." This quote encapsulates the paradox of Google's innovation not translating into stock market gains.

3. Financial Mechanics of the Breakup

  • Capital Allocation: Luria addresses concerns about the ability of spun-off entities to fund hefty AI investments.
  • Leveraging Google Search: He suggests that Google Search, as a cash-generating machine, could be leveraged to raise capital.
  • External Funding: The spun-off AI business could also raise capital independently, similar to how OpenAI has attracted significant investment.
  • Comparison to OpenAI: Luria points out that Google's Gemini 2.5 model is considered superior to OpenAI's models, suggesting that a spun-off Google AI business could attract substantial funding.

4. The Threat to Google's Search Monopoly

  • Erosion of Market Share: The analyst expresses skepticism about Google's ability to maintain its monopoly in search.
  • Emerging Competition: He notes that users are increasingly turning to AI tools like ChatGPT for information, particularly for commercial searches.
  • Example: He provides examples of users asking ChatGPT for recommendations on insurance or toothpaste, which are queries that Google traditionally monetizes through search ads.
  • Ad Revenue Implications: The shift towards AI-driven search poses a threat to Google's ad revenue, as ChatGPT and other AI platforms may begin selling ads themselves.

5. Valuation Potential Post-Breakup

  • Earnings Multiple Expansion: Luria argues that isolating the search business would allow it to trade at its current earnings multiple (16x), while the other businesses could trade at significantly higher multiples (e.g., 50x earnings or 10x revenue).
  • Stock Price Doubling: He believes that this revaluation could potentially double Google's stock price.
  • Management Action: The analyst emphasizes that the management team needs to initiate and execute a breakup plan to realize this value.

6. Technical Terms and Concepts

  • TPU (Tensor Processing Unit): Google's custom-designed AI accelerator hardware.
  • Hyperscalers: Large cloud service providers like Google, Amazon, and Microsoft.
  • Robotaxi: A self-driving taxi service, exemplified by Tesla's hypothetical venture and Google's Waymo.
  • Gemini 2.5: Google's advanced AI model, considered superior to OpenAI's offerings.

7. Logical Connections

  • The undervaluation of Alphabet is linked to the dominance of the search business, which suppresses the valuation of other high-growth divisions.
  • The potential for a breakup is tied to the ability of spun-off entities to secure funding and compete effectively in their respective markets.
  • The threat to Google's search monopoly is connected to the rise of AI-driven search and the potential for new ad revenue models.

8. Data and Statistics

  • Google's stock trading at 16 times earnings.
  • OpenAI's valuation of $300 billion.

9. Synthesis/Conclusion

The analyst strongly advocates for a "big bang breakup" of Alphabet to unlock shareholder value. He argues that Google's current structure undervalues its high-growth businesses, particularly in AI, and that a breakup would allow these businesses to be properly valued by the market. He also highlights the growing threat to Google's search monopoly from AI-driven search platforms, further supporting the need for a strategic restructuring. The core takeaway is that Alphabet's management needs to take decisive action to separate its businesses and allow them to thrive independently.

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