Brené Brown on Leadership During Times of Uncertainty | Leadership Next
By Fortune Magazine
Key Concepts
- Creating Time Where None Exists: The ability of leaders to slow down thinking and decision-making amidst uncertainty.
- Core Strength (Metaphorical): Building resilience and the capacity to navigate fear, uncertainty, and difficult times.
- Human Skills vs. Technical Skills: The increasing importance of creativity, curiosity, empathy, self-awareness, and metacognition alongside technical expertise.
- Vulnerability: Defined as experiencing uncertainty, risk, and emotional exposure, and its inextricable link to courage.
- Power Over vs. Power With/To/Within: Differentiating between exploitative power dynamics and collaborative, purpose-driven power.
- Armor: The self-protective mechanisms leaders employ when experiencing fear, which can hinder courageous leadership.
- Mission Clarity: Ensuring every employee understands how their daily work contributes to the larger organizational mission.
- Systems Theory: Understanding the interconnectedness of systems and the ripple effects of actions.
- Strategic Risk-Taking: Calculated and thoughtful engagement with risks, as opposed to reactive action.
- The Space Between Stimulus and Response: The critical area where choice, liberation, and growth occur, which leaders must actively create.
The Future of Leadership: Navigating Uncertainty with Human Skills
This discussion, featuring Brené Brown and Jason Gerzadis (CEO of Deloitte US), explores the evolving landscape of leadership in an era of rapid technological advancement, geopolitical instability, and pervasive uncertainty. The central theme revolves around the critical need for leaders to cultivate "human skills" to complement technical expertise and foster resilience within organizations.
The Imperative of Human Skills in a Tech-Driven World
Jason Gerzadis emphasizes that while technology and AI are reshaping industries, the development of human skills like creativity, curiosity, and empathy is paramount for organizations to remain competitive and resilient. He advocates for intentional strategies and investments in building these skills, citing them as critical ingredients for differentiation and competitive advantage. Deloitte, he notes, has evolved its programming to foster these capabilities.
Key Point: Organizations must proactively invest in developing human skills, not just technical ones, to thrive in the current environment.
Apprenticeship and Continuous Learning
Gerzadis highlights the enduring importance of apprenticeship and mentorship, even in a digitized world. He asserts that these practices cannot be entirely digitized or done remotely and must remain a formal part of organizational culture and learning environments.
Key Point: Formal apprenticeship and mentorship programs are crucial for fostering a culture of continuous learning and development.
Brené Brown on Navigating Uncertainty and the Human Condition
Brené Brown introduces the concept that "we are not neurobiologically wired for this moment." She explains that humans are wired for certainty, and the current level of uncertainty triggers strong feedback from our bodies, making it difficult to lead effectively with old skill sets. She contrasts leaders who are building "core strength" to navigate this uncertainty with those who attempt to "plow through it" with outdated methods.
Key Quote: "I think most incredible skills that we're going to need right now as leaders is the ability to create time where none exists."
The Core Skills for Future-Ready Leadership
Brown's new book, "Strong Ground," uses a pickleball injury as a metaphor for building organizational core strength. She identifies several key skill sets and mindsets crucial for future readiness:
- Self-Awareness: Understanding one's own emotions, strengths, and weaknesses.
- Nervous System Management: The ability to regulate one's physiological and emotional responses to stress.
- Metacognition: The ability to think about one's own thinking and learning processes. Leaders with high metacognition are less susceptible to cognitive biases that currently dominate the business world.
- Creating Time Where None Exists: This involves slowing down thinking and decision-making, becoming tethered to mission, strategy, and values before acting. This skill is heavily researched in sports, not traditional management.
Example (Sports Analogy): Brown uses the analogy of a seasoned soccer player versus a five-year-old. A five-year-old reacts impulsively to a fast ball, while a seasoned player receives the ball, controls it, assesses the field, and then makes a strategic pass. This involves self-awareness, anticipatory thinking, situational awareness, and temporal awareness. Similarly, Serena Williams doesn't slow down a serve; she draws on sophisticated skills to prepare a split second earlier.
Key Point: Future-ready leaders need to develop sophisticated skills that allow them to pause, assess, and act strategically, rather than react impulsively.
Vulnerability and Courage in the Modern Workplace
Brown clarifies the definition of vulnerability as "the emotion you experience in uncertainty, risk and emotional exposure." She argues that courage is impossible without vulnerability, citing an example from her work with special forces where soldiers could not identify courage without acknowledging uncertainty, risk, and emotional exposure.
Key Argument: The current environment, characterized by political polarization, rapidly changing markets, and an emotionally dysregulated workforce, makes it extraordinarily difficult to be brave.
Real-World Application: In sales, clients are no longer seeking just product information but "thought partnership" and collaboration. This necessitates cross-company collaboration, which immediately brings up issues of data governance and IP ownership. Addressing these requires vulnerability and trust-building skills from the outset.
Key Skills for Team Cohesion: Self-awareness, metacognition, emotional granularity, mindfulness, and a deep understanding of systems theory are crucial for building strong teams.
Power Dynamics and Leading by Fear
Brown addresses the themes of power and leading by fear. She states that leaders unwilling to discuss power are either abusing it or preserving the option to misuse it.
Key Quote: "Leaders who are unwilling to talk about power are either actively abusing it or prefer to preserve the option of misusing it in the future."
Brown advises CEOs to be clear about their responsibilities and that short-term dodging of bullets does not equate to long-term wins. She emphasizes that "Dear to Lead" transformations focus on building skills like courage, situational awareness, critical awareness, and systems thinking.
Power Dynamics Explained:
- Power is neutral: It's how it's used. MLK Jr.'s definition: "the ability to affect change and achieve purpose."
- Power Over: Operates from the belief that power is finite and sharing it means losing it. This model requires periodic acts of cruelty to maintain fear, as fear has a short shelf life.
- Power With/To/Within: Collaborative and purpose-driven uses of power.
Key Point: Leaders must understand the difference between "power over" and other forms of power and actively work to dismantle "power over" dynamics, which are unsustainable and require cruelty.
Armor as a Barrier to Courageous Leadership
Brown argues that the greatest barrier to courageous leadership is not fear itself, but "armor" – the self-protective mechanisms employed when in fear. She uses her own example of micromanaging, perfectionism, and being overly decisive when afraid.
Key Insight: Many leaders, when afraid, resort to behaviors that undermine their own leadership and team effectiveness.
The Power of Simplicity and Core Values
In complex external environments, Brown advocates for internal simplicity. She discusses research with Adam Grant that suggests great leaders focus on one or two core values, not five or ten.
Framework: Leaders can start by identifying many values but should then reverse-engineer to find the one or two where all others are forged.
Example: For Brown, family is paramount, but her top two values are courage and clarity of values/mission. This is because courage was essential for her to balance her career and family life.
Mission Clarity Example (St. Jude's): Brown shares an anecdote about a woman at St. Jude's who, when asked what she did, replied, "I cure cancer." This illustrates profound mission clarity, where even a seemingly simple task (delivering desserts) is understood as integral to the larger mission.
Key Point: Mission clarity empowers employees and fosters a sense of agency, which is crucial in times of employee disengagement.
AI, Humanity, and the Future of Relevance
Brown expresses skepticism about the platitude that "what makes us human will ensure our relevance" in the context of AI. She argues that "we're shit at being deeply human right now" due to a historical management approach (e.g., Jack Welch) that taught that human traits are liabilities to performance.
Critique of AI and Literature Review: Brown's research team used AI for a literature review, and a subsequent "hallucination hunter" team found that 70% of the AI-generated entries were non-existent. This highlights the unreliability of AI for critical research and the continued importance of human intellect.
Key Argument: While AI is advancing, the skills that make us inherently human – mastery, purpose, emotional granularity, trust, and connection – are precisely what we are currently struggling with, making us vulnerable in the face of AI.
A Unique Advantage for Women in Leadership
Addressing a predominantly female audience, Brown acknowledges that while she doesn't distinguish between women's and men's leadership, women have a unique advantage in this current climate. They have historically had to "make time where no time existed," stop, settle the ball, and be anticipatory.
Key Strengths of Women Leaders:
- Productive Urgency: Moving with intention and strategic action, not just reactive "get shit done" energy.
- Strategic Risk-Taking: Thoughtful engagement with risks, playing the movie to the end.
- Systems Thinking: Understanding the interconnectedness of internal and external systems.
- Heroic Work: A long history of both paid and unpaid labor has prepared them for this moment.
Call to Action: Women should stop contorting themselves to fit into tables not built for them, as the current landscape is shifting.
Concluding Quote (Attributed to Brené Brown): "There is a space between stimulus and response. And in that space is our freedom to choose. And in our choice is our liberation and our growth."
Brown encourages leaders to actively create this space between stimulus and response, especially when it doesn't naturally exist, and to quiet the voices that push for immediate, unthinking action. She notes the high failure rate (90%) of AI strategies funded internally in late 2023 and early 2024, underscoring the need for intentionality and human oversight.
Final Takeaway: The ability to create space between stimulus and response, move with intention, and know oneself are critical for leadership success, and women, through their historical experiences, possess a unique advantage in cultivating these skills.
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