Aisha Bowe: Building A Business To Solve The STEM Engagement Crisis

By Forbes

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Overview

Lingo is a home-cell phone coding kit company founded during the pandemic. The company’s mission is to provide hands-on, immersive learning experiences for students, particularly in STEM fields, focusing on emerging technologies like artificial intelligence, precision agriculture, and space exploration.

Key Aspects of Lingo’s Approach

  • Addressing Student Disinterest: Lingo was created to combat the perception that engineering and coding were boring and unappealing to students.
  • Curriculum Focus: The company’s curriculum is designed to introduce students to key concepts in areas like artificial intelligence, precision agriculture, and space exploration.
  • Hands-On Learning: Lingo utilizes kits that allow students to build and experiment with these concepts, fostering a deeper understanding through practical application.
  • Rapid Growth: Lingo has experienced significant growth, reaching 7700 learners across 17 schools in St. Louis, Englewood, Colorado, Tampa, and other locations.
  • Distribution via QVC: Lingo is currently being promoted through QVC, indicating a significant marketing strategy.

Specific Examples & Case Studies

  • Countdown to Launch: The “Countdown to Launch” lesson involves building a rocket launch countdown timer, simulating real-world launch conditions.
  • Earth Observer: The “Earth Observer” lesson introduces students to data collection and analysis techniques used in precision agriculture.

Technical & Conceptual Details

  • Immersive Experiences: Lingo utilizes immersive learning experiences, aiming to engage students with real-world applications.
  • STEM Fields: The company’s focus is on STEM fields, including artificial intelligence, precision agriculture, and space exploration.
  • Coding & Engineering Concepts: The kits are designed to introduce students to fundamental coding and engineering concepts.

Data & Statistics

  • Learners: Lingo has 7700 learners across 17 schools.
  • Locations: The company operates in 17 schools in St. Louis, Englewood, Colorado, Tampa, and other locations.

Quotes & Statements

  • “We found that a lot of students were not excited about engineering and they thought it was boring.”
  • “The students who get these kits, they’re so excited that they literally have asked their parents to come in and see what they’re working on.”

Logical Connections

The company’s initial focus on addressing student disinterest in STEM, combined with the development of hands-on learning experiences, has led to rapid growth and a shift in the educational landscape. The QVC distribution strategy further reinforces this growth.

Conclusion

Lingo represents a novel approach to STEM education by prioritizing hands-on, immersive experiences and leveraging the enthusiasm of students.

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