1 vòng khu Asus tại CES 2026: quân đoàn laptop Intel, AMD mới chuẩn bị về Việt Nam đủ mức giá

Asus CS 2026 Showcase: Detailed Overview

Key Concepts:

• Caluminium: Asus’ proprietary aluminum alloy, known for its lightweight and durable properties.
• Snapdragon X2 Elite/Extreme: Qualcomm’s high-performance ARM processor for laptops, offering significant power efficiency.
• Intel Core Ultra: Intel’s latest processor generation featuring a new architecture with improved AI capabilities.
• TGP (Total Graphics Power): The maximum power draw of a graphics card, impacting performance.
• OLED: Organic Light-Emitting Diode display technology, known for its superior contrast and color accuracy.
• RGB: Red, Green, Blue – referring to customizable lighting often found in gaming hardware.
• Creator-focused laptops: Laptops designed for content creation tasks, prioritizing color accuracy, processing power, and storage.

1. Genbook Series & Materials Innovation

Asus showcased its Genbook line, emphasizing the use of Caluminium, a lightweight aluminum alloy first introduced in 2024 with increased adoption in 2025 and 2026 models. The Zenbook A16 (16-inch, ~1.1kg depending on configuration) and the new Zenbook Duo were highlighted for utilizing Caluminium in their chassis, lid, and kickstand. The Zenbook Duo’s updated design features a thinner bezel between the screens and a reduced weight of 1.65kg. The Zenbook A14 and A16 received screen upgrades: the A14 maintains Full HD resolution, while the A16 now boasts a 2880x1800 display. Both models will feature the Snapdragon X2 Elite processor, with an optional upgrade to the Snapdragon X2 Elite Extreme variant. Internal views of the Zenbook A16 revealed dual fans, a battery, and a six-speaker audio system, similar to higher-end Zenbook and ExpertBook models.

2. Zenbook S Series & Intel Core Ultra Integration

The Zenbook S14 and S16 received internal upgrades to Intel Core Ultra processors (3rd generation). While confirmation of support for the 12-core Intel Core Ultra processors is pending, the 7 and 9 series are confirmed. These models maintain a similar exterior design to previous generations.

3. Vivobook Lineup: Accessibility & AMD Ryzen AI

The Vivobook series, known for its affordability, was prominently displayed. The Vivobook S14 features the new AMD Ryzen AI7 445 processor. The Vivobook S16 was shown in a distinctive blue color, typically indicating a slightly higher price point. The Vivobook S14 also had a lower-tier “S3” variant. The broader Vivobook range now includes models powered by either new AMD or Intel Core Ultra processors. The Vivobook 16 Flip offers a 2-in-1 experience with a touchscreen and 360-degree hinge.

4. ExpertBook Series: Premium Business Solutions

The Asus ExpertBook Ultra was presented as the latest and most expensive addition to the ExpertBook line, targeting professional users. It features a thin and light design, a Caluminium chassis with a nano coating for enhanced scratch resistance, and supports up to an Intel Core i9 processor. Older ExpertBook models (e.g., P5/2 with Intel Core series 3) were also showcased, primarily aimed at enterprise customers. The ExpertBook B5 Gen2 also features Intel Core Ultra 7 and series 3 processors.

5. ProArt Series: Creator-Focused Power

The Asus ProArt series, less common in the Vietnamese market, was highlighted. The ProArt X13 (specifically a version co-branded with Kojima Productions) is designed for creators, featuring a unique color scheme and design elements. The ProArt series maintains high build quality but has limited availability in Vietnam. A special edition ProArt Z13 with a gold-colored base and unique detailing was displayed, accompanied by a custom case.

6. ROG & TUF Gaming: Performance & Innovation

The gaming section featured both ROG (Republic of Gamers) and TUF Gaming laptops. The Asus TUF A14 was demonstrated with two configurations: one powered by an AMD Ryzen AI processor with an RTX 50 GPU, and a 2026 model with a smaller power adapter. A high-end version with an AMD Ryzen AI Max processor was also shown, notably without a dedicated GPU, showcasing Asus and AMD’s confidence in the integrated graphics capabilities of the Ryzen AI Max. Desktop components, including motherboards and cases, were also on display. The Zephyrus Duo (16-inch dual-screen) was highlighted for its thin bezels between screens and reduced weight. The ROG G16 and G14 received updated processors (Intel Core Ultra 3rd generation) and improved cooling systems, increasing the TGP to 160W (G16) and 130W (G14). Screen upgrades included higher brightness and anti-glare coatings, with a new hinge design for improved durability.

7. Accessories & Peripherals

Asus also showcased a range of accessories, including mechanical keyboards, gaming headsets (wired and true wireless), and monitors. A 27-inch 5K monitor with a 180Hz refresh rate (up to 330Hz at HD resolution) was displayed, representing a significant upgrade from previous 60Hz 5K models. OLED gaming monitors (e.g., 32-inch 4K with a 240Hz refresh rate using a KD OLED panel) were also featured.

Notable Quotes:

• No direct quotes were provided in the transcript, but the presenter emphasized the importance of the thinner bezels on the Zenbook Duo as a key improvement.

Logical Connections:

The presentation followed a logical flow, starting with the Genbook series and progressively moving towards more specialized lines like ExpertBook, ProArt, and ROG/TUF Gaming. Within each series, the presenter highlighted key upgrades and new features, often comparing them to previous generations. The presentation consistently linked hardware advancements (e.g., Caluminium, Snapdragon X2 Elite, Intel Core Ultra) to tangible benefits like weight reduction, performance improvements, and enhanced user experience.

Data & Statistics:

• Zenbook A16 weight: ~1.1kg (depending on configuration)
• Zenbook Duo weight: 1.65kg
• Zenbook A16 screen resolution: 2880x1800
• Monitor refresh rate: 180Hz (5K), up to 330Hz (HD)
• TGP (ROG G16): Up to 160W
• TGP (ROG G14): Up to 130W

Conclusion:

The Asus CS 2026 showcase demonstrated a strong focus on material innovation (Caluminium), processor advancements (Snapdragon X2 Elite, Intel Core Ultra), and display technology (high-resolution, high-refresh-rate OLED). The company is catering to a diverse range of users, from budget-conscious consumers with the Vivobook series to professional creators with the ProArt line and hardcore gamers with the ROG and TUF Gaming brands. The emphasis on lightweight designs, improved performance, and enhanced visual experiences positions Asus as a key player in the evolving laptop market.